ADVENT
ADVENT is an ear, nose and throat practice in the greater Milwaukee area that provides a unique alternative to conventional ENT practices.
Story
5by5 was engaged by ADVENT to create a website for the ENT medical practice that clearly messaged the ADVENT difference.
Following the StoryBrand framework, 5by5 developed a custom website with custom photography, emotive videography and engaging content focused around patients’ most-felt needs. With a clear message of “Breathe well. Sleep well. Finally.” potential clients saw how ADVENT could help them enjoy life again.
Goal
Create a patient-focused web experience, with custom photography and videography, to distinguish the practice in the marketplace and clearly position their customer as the hero of the story
Results
MOBILE-FIRST
A website experience built with a mobile- first approach to optimize site traffic
CUSTOM PHOTOS
Custom photography and video integration to differentiate ADVENT from other medical practices
CUSTOM CONTENT
A custom content strategy to streamline complex language into easy-to-understand, actionable steps to acquire new patients