Campaign Planning & Management

STRATEGY

The 5by5 reach strategy

Around here, our philosophy is: clarity + reach = results. That means once you define your brand (clarity), you have to put strategies in place to connect with your audience (reach). If you don’t have both, you’ll miss out on the results you want.

Our reach strategy takes all the foundational brand work — a well-defined audience, a strategic position and a clear message — and leverages it into a plan that resonates with your audience wherever they’re already engaging.

Think like your audience.

To connect with your audience, you have to put them at the center of it all. Powerful reach strategies incorporate three core pillars of audience-focused marketing:

Attracting People — How do we most effectively draw in our audience as we express our brand value and expertise?

Engaging Audiences — How do we most effectively engage our audience with an intentional approach and strategically selected channels?

Cultivating Relationships — How do we most effectively develop long-term relationships with our audience?

We’ve been in the marketing world a long time. We know all the tools and tactics, and our experience gives us the wisdom and perspective to help you determine the right path to achieving your goals – even those big ones.

Campaign plans?
We can manage that.

While some of our clients prefer to take their campaign strategy and run with it, others pass that baton to us. We are happy to take “managing digital campaigns” off your to-do list so you can focus on doing what you love most – and, honestly, so can we.

Campaign Planning & Management

The 5by5 reach strategy

Think like your audience.

Campaign plans?
We can manage that.

Ready to make an impact?

Let’s connect.

Campaign Planning & Management

The 5by5 reach strategy

Think like your audience.

Campaign plans? We can manage that.

Ready to make an impact?

Let’s connect.

Campaign plans?
We can manage that.