Central Peninsula Church
Central Peninsula Church (CPC) is a rapidly growing church in the heart of Silicon Valley.
STORY
5by5 partnered with Central Peninsula Church to conduct a digital audit of all their current web properties, culminating in an on-site immersion with their passionate team.
This approach ensured we had a strong understanding of the current digital landscape and were able to put strategy first to use those findings in the new site architecture process.
Following the audit, our team moved into strategic creative, delivering a fresh brand identity, as well as the redesign and development phases of the website, completely transforming the way new visitors and current attendees interacted with their church.
GOAL
Breakthrough the clutter in Silicon Valley with a fresh brand identity, new communications tools and an upgraded digital presence.
RESULTS
5by5 worked closely with the CPC team to develop a fresh, new brand identity that captured the essence, heart and vision of the church.
The new logo and brand identity were utilized to develop new collateral and marketing assets for the church.
After launching the newly designed web site, the church doubled the size of their campus membership in only six months.
5by5 has continued to serve as an integrated part of CPC's marketing and communications team, delivering a wide range of marketing collateral, campus signage and communications tools the church uses to better serve current members, as well as reach prospective members, on an ongoing basis.